Basic Luxury.
This is the PAC core for the everyday hustle – no large print, no noise, no excuses. A clean white shirt finished with a white silicone rubber logo. Barely visible. Deliberately felt before it's seen.
The logo you feel before you see it.
Raised silicone rubber – matte, tactile. You notice it when you run your fingers across it. That's intentional. Understatement as a statement.
Built like every PAC piece.
280 gsm Turkish organic cotton – properly heavy, structured but soft. Holds its shape wash after wash and ages well instead of falling apart. Designed in Salzburg, made in a European shirt manufactory, printed in Germany.
Permanent collection.
This isn't a "basic". This is the one you'll reach for every morning.
+1.000 REAL CUSTOMERS. NO BULLSHIT.
4,9★ rating by verified customers on loox.



